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After traditional beauty supply stores left a lot to be desired, Brittney Ogike and her husband worked to create a brand that offers the best in natural hair care, melanin skincare, and brown girl beauty. This brand would become BEAUTYBEEZ. Created so women of color could shop, explore, and play in a world full of beauty, the brand is a one-stop-shop for all things hair, body, feminine hygiene, and more. An extension of the brand can be found at The Beauty Bar at BEAUTYBEEZ where clients can enjoy hair, skin, and beauty services.